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Why 250 GSM is the starting point, not the upgrade
Most custom books stop at 170. We start where the page stops feeling like paper.
GSM is weight. You feel it when you turn the page. Thin stock buckles. Thick stock lands.
250 GSM matte is closer to a card than a magazine. It holds colour, hides fingerprints, and sits flat in a hardcover.
That is also why the book costs what it costs. We do not sell a cheaper thin edition. One spec, every order.
Turn this kind of story into a hardcover.
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